Culture

Chris Brown’s Daughter, Royalty Brown, Is The New Face of Foot Locker’s LCKR

Chris Brown’s daughter, Royalty Brown, is the new face of FootLocker’s latest brand.

On Tuesday, June 7, Royalty’s mother posted photos of her newest collaboration with the LCKR Kid’s line from Foot Locker. The caption read, “My baby […] my Royalty for @kidsfootlocker.” 

Last October, the LCKR Line was released to collide the two worlds of the sport’s industry and swag sneaker culture. The company thrives on being both comfy and stylish. Upon its conception, Foot Locker’s Senior Vice President spoke about its goal in its initial press opening as it dropped. “

At Foot Locker, we’re continuing to grow our assortment daily to make sure we’re meeting the evolving demands of all of our customers,” said Bryon Milburn. “Today, we’re seeing the need for comfort and the acceptance of casual wear in more places than ever. With LCKR, we have developed an elevated basics line that gives our customers a diverse way to complement their personal styles at a great value.”

Royalty Brown embodies that vision down to the ‘t’ in her debut as the new face of the kid’s line extension to the original LCKR line. Posed in front of a two-tone blue background, grinning in a bucket hat and a dope denim jacket, Royalty almost stole the show from the cream sneakers she was showing off. We would expect nothing less from the daughter of the “Kiss Kiss” singer Chris Brown. She must take after her dad.

An R&B icon, Chris owns a clothing line, Black Pyramid, which prides itself on the same ideals as LCKR. Black Pyramid is promoted as a fashion line that utilizes hip-hop and rap inspiration for designs. Black Pyramid was launched in early 2016, and in 2022, Chris Brown’s daughter made her first big step into the world of fashion. 

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Published by
Mary Symone

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